PR • PERSONAL BRAND MANaGEMENT • coaching
We ‘talk the talk’ because we have ‘walked the walk’.
Let’s help you unleash your true potential.
Does this sound like you?
✓ You are sick of being your industry’s best kept secret and want to expand your reach and influence.
✓ You are ready to be seen, to be heard and to be recognised for your skills and talent (but may need a little push!)
✓ You crave new and untapped opportunities and are excited at the prospect of what may come with an intentional focus on your personal brand and PR.
✓ You want to gain the competitive edge and be identified as a leading authority or go-to expert in your industry, field or platform.
Work With Us
Topknot is a non-traditional, bespoke PR & Communications Agency with a hard focus on personal brand management and PR that shares your story and positions you as the industry leader.
We help amplify personal and business brands through unique and tailored strategies, and position them as industry leaders elevating their reputation, influence and visibility.
Whilst our approach to each client is bespoke, the following provides a snapshot of our services:
HOW WE CAN WORK TOGETHER
Personal Brand Management
Our specialty where we tap into our signature blend of PR, Marketing, Communications and Talent Management. Regardless of the stage you at in your personal brand journey, we are able to create and execute a multi-faceted strategy to elevate your personal brand to assist in the positioning of you as the leading authority or go-to in your industry, building your reputation and credibility and facilitating opportunities that align with your mission.
We understand the power of perception and the importance of crafting an authentic & compelling personal brand. We leverage your unique blend of skills, values, expertise and personality to help you grow and flourish, aiding in business growth.
PR Services
Giving local voices a national presence is our thing – we have had our clients featured pretty much everywhere! We excel at developing dynamic PR and Comms strategies tailor-made for your brand ensuring that your story reaches the right audience. And once we’ve secured the media exposure, our involvement doesn’t stop there. We help you leverage from the exposure to ensure you get the most out of the opportunity.
We also understand that media exposure is now only one element of PR, and often broaden our scope to include influencer engagement, partnerships and collaborations as well as introductions to our extensive network of connections.
1:1 Coaching & Strategy
Perfect for individuals at the start of their personal brand journey and are wanting to DIY as much as possible. This option usually begins with a 1.5 hr consult where Dianne captures all the information needed to create your personalised blueprint or roadmap of what you will need to do in order to level up.
You will leave the session with clarity, direction and an understanding of what opportunities are available for you, along with a list of what actions are needing to be implemented in order to get you there.
FAQs
-
PR and Personal Brand Management services are often seen as a luxury item. We want to change that narrative and flip it so individuals see it as a necessary service. One of our core goals is to make access to our professional services attainable and affordable. We simply do not charge ‘big agency’ fees, and offer affordable options for each stage of our client journey.
Following our initial discovery call where we will identify how and where you need our services, we will present an investment option for you to consider. Payment plans are available if needed.
-
If you sign on as a monthly retainer client, yes, we have a minimum 3-month commitment. With PR in particular, it can take a while to gain traction and make significant impact. We are also results orientated, so if at the end of the 3 months we are not happy with the progress we have made, we will work for the 4th month free of charge.
-
A fun, relaxed experience where we will be able to extract the best out of you and make you aware of opportunities that you may not have ever considered. Ultimately, a long-term partnership will lead to a stronger business model and increase in revenue- whether it’s from charging more as you are perceived as an industry leader, or the introduction of new revenue streams.
-
Yes, Dianne is a natural at speaking to or providing valuable content on personal branding & PR. Simply reach out to and introduce us to the opportunity.
-
We are based in Adelaide’s west, but we have clients (and staff!) interstate.
-
We do not have a regular schedule of events other than the Personal Brand Bootcamp that is usually held in February each year. This 2 day event is perfect for anyone wanting to develop and execute their own Personal Brand strategy for the year ahead, and is also needing
-
Yes! Dianne is fast becoming a popular speaker on Personal Brand Management and has spoken at business retreats, upskilling nights, workshops and more. Simply reach out and let us know what you are thinking.
-
No, but maybe. To be honest, we don’t normally work like that but do not turn opportunities away before understanding the full scope. If we think it isn’t a great fit, we will tell you so, and suggest a few other people you may wish to speak to.
Client Love
“Working with Dianne from Topknot Management has been an absolute game-changer for my career. ”
Her intelligence and expertise in the PR industry are unmatched, and she knows exactly how to navigate the media landscape. Thanks to Dianne's efforts, I've had the incredible opportunity to be published in not one, not two, but THREE national magazines! It's beyond my wildest dreams. She has opened doors for me, and I know that future opportunities will be thanks to her.
If you're looking for someone who's not only a skilled PR guru but also a joy to work with, Dianne is the one.
deanna zacharia - The Sorted Home
Think we’re a good match?!
Take the next step and get in touch so we can arrange a discovery call and get to know more about you and your business.